2027 Ford Bronco Preview

Updated July 2023 by Savvy Dealer Inc.

Introduction:

The famed Ford Bronco returns in 2027 without getting a full redesign, but Ford promises fun collaborations to keep the off-road SUV relevant. In the New Year Ford and the clothing company Filson did a collaboration to come up with theDesert Rising package that offers unique styling reminiscent of the evening desert. Not only that but the Bronco RTR is a new trim that may be here to say and offers drivers more capability where they wanted it. Read on for more information on the SUV that tamed the west...maybe.

Key Takeaways:

2027 Ford Bronco ordering banks have not opened at the time of this writing, but they should open soon! Call now to test drive a 2026 new model.
Ford is not redesigning the Bronco in 2027 but it will offer a whole swathe of changes, variants, trims, packages that make this a loud year for the super SUV.
The 2027 Ford Bronco should start around $43,000 but climbs as high as $65,000 on regular models, while the Bronco Raptor starts at $82,000.

When is the 2027 Ford Bronco available for order?

The 2027 Ford Bronco should be available for order in fall of 2026, or at the latest early winter. Dealerships like ours will typically receive the new vehicle by the end of the year or at the start of the new year. This means that your Bronco could be here just in time to ring in the New Year. New 2026 models are still available as well, check our website for an up to date inventory, and we sometimes have used models as well.

This SUV currently has two engines offered with a base 2.3 liter four cylinder that outputs 300 horses or a twin turbo 2.7 liter that puts out 330 horses. While the four cylinder is not everyone's first choice with its smaller size, it is reliable and can be paired with a manual transmission for those who enjoy driving a stick in rush hour traffic.

The V6 is powerful enough to get you through any mud you might want to get yourself into, but the Bronco might be best suited for the high desert and rocks. Reportedly the Bronco exceeds where the Wrangler falls short, both offer some of the best offroading capability a new car can offer right out of the box, but the Wrangler is famed for stiff on road manners and imprecise steering.

Car and Driver reports that the Bronco has a smooth road feel whereas the Wrangler is stiff and wieldy (Car and Driver). This would mean the Bronco can ride comfortably on the road and still have all the offroad capabilities a serious SUV would need.

Will the 2027 Bronco receive an update but not a full facelift?

The 2027 Bronco will not receive an update or a full facelift, but there are two new trims and a new package being offered on the 2027 model. The newest variant of the Bronco will be the Bronco RTR, a new trim designed to offer more off-roading features right out of the box so customers don't have to worry about outfitting with aftermarket parts (Ford Authority). Pair the RTR with the Sasquatch package and you'll be able to take the Bronco down roads that have never been driven before!

There also will be a Ford Bronco Filson in 2027, which will be similar to the Eddie Bauer Broncos of the 90s, with trim specific appearance details that feel outdoorsy from the ground up with a woven fabric inspired by Filson (Car and Driver). Then last but not least Ford is offering a Desert Rising package that is inspired by the Utah desert at twilight (Forbes). More on this below. No matter what style you need in an SUV, the 2027 Ford Bronco is sure to offer your niche style.

What Is Ford updating the 2027 Bronco?

The famed automaker is expected to load up the Bronco with a series of options in 2027 without changing the SUV from the ground up or from the top down. These options are expected to be released throughout the year.

Starting with the Desert Rising Package, Ford decided to design a color scheme for the Bronco Inspired by the Utah desert in the morning or at night, with brilliant, catchy hues this new color scheme really does elicit late night desert vibes as the colors all fade into tones of berry (Forbes).

For another new look in 2027, Ford partnered with Filson, an outdoors company that perfectly fits into the vibes of the go anywhere, do it your own way Bronco, and this is exactly how the Bronco Filson feels. The design pushes the driver right into the outdoors with woven fabric inspired by Filson, quilted leather and a wrapped dashboard (Car and Driver). This is reminiscent of the Eddie Bauer Bronco from the 80s through the 90s and feels ready for the open road with the handsome quilted green leather.

Last, but most definitely not least is the Bronco RTR, which is a trim designed with the off-roader in mind. This trim comes with 33 inch all terrain tires, improved suspension system and tuning with anti-lag turbo programing so that the V6 is even more responsive (Ford Authority). 2027 is an awesome year for Bronco fans, and while everyone misses old school 90s vibes, Ford has new years resolutions to bring back that classic styling, and they might just have hit the mark.

How much is a 2027 Ford Bronco?

The 2027 Ford Bronco is expected to start around $43,000 and could climb to around $65,000, while the high-performance Raptor will start closer to $82,000 (Car and Driver). The base price gets you into a two-door Bronco with the four-cylinder engine, but moving up through the trims and adding packages can increase that price pretty quickly.

For buyers looking for something in the middle, the Outer Banks will start around $50,000 and add some extra comfort and style without jumping all the way to the top of the lineup. With so many trims, packages, and configurations available, there is plenty of room to build a Bronco that fits both your budget and what you actually want to use it for.

Why Should I Buy a 2027 Ford Bronco?

The 2027 Ford Bronco might be one of the most customizable versions yet, with several new variants and the gorgeous Desert Rising package that looks perfect for sunset rides by the lake, beach trips, or just cruising around town. Ford has packed the Bronco lineup with enough trims, packages, colors, and options that just about anyone should be able to find one that works for them.

Whether you want something simple for everyday driving or a more serious off-road setup, there is a Bronco for just about every type of buyer. With its rugged styling, removable roof and doors, and plenty of personality, the Bronco continues to be one of the most fun SUVs in Ford's lineup. Come to Brighton Ford today to find your perfect Bronco!